In order to add (custom) product attributes and product meta below the product description/title, add the below filter to your themes functions.php file.
/** * Add product attributes to the product description. * * @param string $description Description. * @param int $item_id Item ID. * @param WC_Order_Item_Product $item Product. * * @return string */ function add_parent_product_sku( $description, $item_id, $item ) { $product = $item->get_product(); if ( $product ) { $description .= '<br><ul><li><strong>' . esc_html__( 'SKU:', 'woocommerce-pdf-invoices' ) . '</strong>' . esc_html( $product->get_sku() ) . '</li></ul>'; } return $description; } add_filter( 'wpi_item_description_data', 'add_parent_product_sku', 10, 3, 98 );